GTR Events is excited to announce that Cancer Council Victoria has signed on as charity beneficiary across three major cycling events during the 2017 Summer of Cycling season...
The three events included in the new partnership are the Mitchelton Bay Cycling Classic (January 1-3), Cycling Australia Road National Championships (January 4-8), and the Jayco Herald Sun Tour (February 1-5).
Cancer Council Victoria is the largest cancer control organisation in Victoria, which funds cancer research, prevention and patient support services.
Partnering with organisations like GTR Events assists Cancer Council Victoria in promoting key health messages and towards raising funds to reduce the impact of cancer.
Todd Harper, Cancer Council Victoria CEO said he is thrilled by the partnership that has developed with the Melbourne based event company.
“As a keen cyclist myself, I am delighted that Cancer Council Victoria has partnered with GTR Events.
“Cycling is a wonderful form of exercise, something that is important in reducing the risk of cancer. But it’s also important to remember that during peak UV season, riders need to think about protecting their skin from the sun,” Harper said.
As cycling is primarily an outdoor sport GTR Events actively promotes the SunSmart message, not only for riders but also for spectators, volunteers and staff at these events which take place in the middle of the harsh Australian summer.
“We strongly believe the protection of our team, our volunteers and the participants is vital for the effective operation of our events,” said David Ferrier CEO of GTR Events.
“While protection from the elements, particularly protection from the sun has always been a focus of our business, through our newly formed partnership with Cancer Council Victoria we will strive to bring that message to the broader cycling community,” Ferrier added.
Promoting physical activity and a healthy lifestyle is also a message that aligns both of the organisations.
“Being physically active and SunSmart are just two ways we can help prevent a third of all cancers, along with eating a healthy diet, being a healthy weight, quitting smoking, limiting alcohol and getting checked,” Harper said.
“We are always looking to promote a healthy lifestyle through participation in sporting events, and this partnership will create a further element to this message,” Ferrier said.
“We are very excited by the new partnership that has been formed with Cancer Council Victoria and we look forward to working more closely with them over the upcoming cycling season”.
To find out more about Cancer Council Victoria please visit www.cancervic.org.au and to register your interest as a volunteer go to www.gtrevents.com.au
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